I know Mr, Braid is a big name in Stand Up dishing for giants etc, but I believe his biggest contribution is the harnesses and belts he makes. I am not a huge fan of his jigs, but they are OK. Some of the other lures I have seen are....well....questionable. I found a bargain bin at a fishing store in NY....in a town where there is no business having big game equipment at all....unless it is for deer and moose. They had Braid size 6/0 and 7/0 big game hooks that are traditional, inline, J hooks. Verp sharp, stainless steel, flat sides so I think they are forged. They seem strong, but I haven't tested them yet, either at home or on the water. I wonder if he uses his own hooks???? Has anyone used them? they were wicked cheap, so it was worth it either way as I know they will work well for small sharks, bonita, big dolphin, wahoo etc. The question is....will they hold a 200lb bluefin??